The inaugural Yes the Bronx Film Festival will take place September 19-21, 2014, at Lehman College, 250 Bedford Park Blvd W, Bronx, NY, a half block from the #4 train in the Bronx. The Bronx Borough President, Ruben Diaz, Jr., has made it an official Bronx 100 event, celebrating the centennial (1914-2014) of the Borough of the Bronx. The aim of the festival is to support the creative community in the Bronx and showcase the borough’s renaissance. We are working with the Greater New York Chapter ALS Association and donating opening night ticket sales for ALS research.

The festival opens with a screening of The Pride of the Yankees, starring Gary Cooper, who received an Oscar nomination for Best Actor for his portrayal of legendary New York Yankee first baseman Lou Gehrig. 2014 is the 75th anniversary of Lou Gehrig’s famous farewell speech to baseball before his untimely death at age 37 to ALS.  There will be a conversation following the screening with Gary Cooper’s daughter Maria Cooper Janis conducted by notable film historian Foster Hirsch.

On Saturday, September 20, Foster Hirsch will moderate a panel discussion, “The Bronx in Hollywood Films,” with filmmakers, actors, and community and political leaders on the topic of the Bronx and the manner in which the Bronx has been represented in film, past and present, and what the Bronx today has to offer in terms of film locations as a dynamic and diverse borough of New York City.

Other festival films will include popular movies filmed in the Bronx, such as the 1955 film Marty, starring Ernest Borgnine, portraying an Italian-American butcher living in the Bronx. The film won the Palme d’Or award at the Cannes Film Festival as well as four Oscars—Best Picture, Best Actor, Best Direction, and Best Adapted Screenplay.

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